
Should you translate your website and marketing materials?
Originally published within the Undertow Blog. As your business grows, you have managed to establish yourself as a contender in your sector, and now you’d
Originally published within the Undertow Blog. As your business grows, you have managed to establish yourself as a contender in your sector, and now you’d
There is a lot to think about when it comes to creating a website with different language options. Whether you are designing a multilingual website
Whether you’re just starting out or you’re looking to attract more customers, professional web design will help you get there. Here are 10 high-level tips
There are some basic SEO steps that all website owners should undertake to improve their Google ranking. There are also some issues to be avoided,
Ecommerce is increasingly becoming a habit in our lives. So much so, in fact, that it’s estimated that there will be 2.05 billion digital buyers
The pop music industry has always been a very international enterprise and one that has proved to be adaptable to many changes and challenges over
Here is an excellent infographic produced by Language Trainers US & Canada.
For some reason or another, you’re yet to transform your website into one that is multilingual and accessible in many countries around the world. Whether
For many owners of eCommerce businesses, choosing to only offer products and services locally is a conscious decision – and it is one that’s more
For many people, breaking into the global market by offering your products or services internationally is a daunting prospect – and it is often for
Creating multilingual websites is a smart move for any business. After all, you’re widening your potential target audience and appealing to a broader selection of
In todays multicultural and increasingly international world, running a business provides more opportunities than ever before. However, taking advantage of these opportunities is somewhat dependent
SEO can be hard enough to nail in just one language if you aren’t sure what the best practices to ensure SEO are. So, when
When presenting information for your international clients on a website, knowing the culture is so much more important than simply speaking the language. We can
If you’re a business in the UK, you might not feel the need to translate your website into any other language. After all, English is
Firstly, don’t assume that an English language website will help you develop business internationally. Yes, English is used to trade in over 20 different markets,
It’s never been easier than it is today to get your business, and your products, in front of customers in foreign markets. Potential clients from
The technological revolution continues at pace, bringing us everything from kettles that can be controlled by our phone, watches that can pay grocery bills and
Hiring a web agency to design a website for you can be a daunting task. There are many things to compare and contrast between agencies before making a final decision. You assess hiring one over the other and try to predict how things will go with each.
When choosing a new web host, don’t choose a host based on price and certainly not on recommendations of the “top 10 web hosting” sites. What they actually do is list the hosts that pay them the most commissions.
The security of your WordPress site is one of the most important elements to manage when you put your website online. Here is a list of good practices to avoid piracy as much as possible.
When it comes to choosing a web design agency, it can often be a daunting task as the industry unfortunately has a bad name for being late, poor communication, websites that don’t work and the list goes on.
International mergers can yield some great benefits. They offer an easier and cheaper way in to access a new market and labour force as well as offering firms the chance to diversify their portfolio. But they don’t always succeed.
Interim, acting, project, contract, fractional. The difference between titles can be confusing, but they all point to a specialised type of temporary executive that companies call on when they are going through transformation, or for a project.
The nature of work is changing in an increasingly globalised and digitised world. Traditions such as the 9-5 office role or punch-in punch-out shift-work, while not exactly disappearing, are making way for the phenomenon known as remote working.
As any body language expert will tell you, our bodies often sing from a totally different hymn sheet from our mouths. This could be seen most recently last week with the much-publicised meeting between Donald Trump and Emmanuel Macron.
Mergers and acquisitions (M&A) have been a headline news topic this week with the proposed supermarket merger between Sainsbury’s and Asda.
As companies continue to expand across borders and the global marketplace becomes increasingly more accessible for small and large businesses alike, there are ever more opportunities to work internationally.
The job market is more competitive and globalized than ever before, and successful candidates must be able to cross cultural and linguistic borders. Not only does knowing a second language provide many different cognitive benefits, it also can help give your business the competitive edge.
As companies look to expand internationally, many are turning to cross-border asset-based lending as a solution to help enhance liquidity and provide flexibility within their capital structures.
The UK must radically overhaul its “alarmingly deficient” foreign language teaching to focus on German, Mandarin and Arabic or risk floundering in the global market
The majority of global investors polled in a new survey for the launch of Invest Week believe Europe has become a more attractive investment destination and expect investment to increase.
Private equity and venture capital investment into central and eastern Europe (CEE) shot up last year, according to new statistics from trade body Invest Europe, reaching the highest level since 2009.
London remains the top European city for venture capital investment in financial technology firms, according to data released by Mayor Sadiq Khan’s promotional agency. London & Partners.
When you fix the objective of building an international business, you rarely consider that the details of this objective are framed from your own perspective and written in your own language.
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